Started as short-term concessioner in the year 2005/06, the brand has expanded well in AEON chain stores by given the chances to be one of the long-term permanent counters in some of the stores.

The Selling Points Has Covered 57 Stores Within Malaysia In Most Of The Major Departmental Store’s Chain


We will continue our effort to expand the brand to cover more stores especially the upcoming new major stores in the pipeline.

By strengthen on the promotion’s activities, the continuous healthy growth on Coloris can be expected & it’s will be the strongest weapon in fulfil our annual target. There will be more marketing funds to be allocate to the brand, as to enhance the market penetration & increase the brand’s awareness.

As to create a more sophisticated brand identity & image, our dedicated creative designer team will ensure our designs are the most up-to-date & fashionable which is generally acceptable by the targeted consumers groups. Due to the noticeable increasing effect on e-marketing nowadays, our company had developed the website for the brand, as to update the latest information to our consumers thus generate more brand awareness.

Ventured Into The New Category – Ladies’ Shoes In The Year Of 2008, Started At Kl Sogo In 2009


Currently we’re listed in majority of the main departmental stores chain such as Parkson etc, with our owned brand name – Coloris.
There’s was quite a large room for us to further penetrate in other departmental stores chains & channels by viewing the potentials shown in increase more market shares within the similar positioned brand(s). More resources will be dedicated to develop in this category to improve the merchandising mix, and the marketing funds to position both brands to a more define brand identities. We shall expect a steadily growth by increase more selling points within all the strategic locations which perform well in this category.